Into Action Customer Case Studies – Recorded Webinar 03-06-2012

This week’s training webinar recapped the past 6 weeks of training on how to get and retain customers. We will review the key elements necessary for acquiring customers.

It is true, isn’t, people are living to short and dying to long and we have a solution. We have a solution that will help people optimize and preserve their most precious asset, their health.

Four case studies will be presented that show how highly effective these techniques are when learned and applied. Whether you are a beginner, intermediate or are an advanced distributor continually learning and honing these skills will create a huge customer base and skyrocket your business success to the next level.

The skills you learn here and apply will carry you to a level of success that YOU decide to have.

Acquiring these skills takes commitment, time, focus, dedication, hard work, grueling practice, drill and an unrelenting perseverance. No free ride here, just a dedication to excellence.

OK, enough of the tough love.

Now for some low hanging fruit?

Yes, there is low hanging fruit in our business. You need to know where to look and what action to take to get it. On the webinar we will show you how taking ONE SPECIFIC action will give you a 6 – 60 times higher rate of achieving a rank advancement in USANA. Higher rank means more money. Too good to be true? We can prove it!

Agenda:
- Successes and Rank Advancements
- uDevelop TV
- Customer Training Recap of Key Elements
- Into Action – Customer Case Studies
- Q&A

George Fox
727-437-2107
http://www.57businesses.com/
Business Advising, Training, Coaching

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What People Buy : Anatomy of a Solution – Recorded Webinar 01-17-2012


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What People Buy – Anatomy of a Solution

People do not BUY services and products.

People BUY solutions! Did you hear that?

Make sure it soaks in, people BUY solutions. Every time I forget this, I mess up and slow the growth of my business.

We all have problems we need to solve. Problems come in all areas of our lives. Who has not had problems with finances, relationships, career, employment, health, etc? As business owners we offer people solutions with our services or products. Sometimes our services and products are bundled into a big comprehensive solution.

Businesses that excel at solving people’s problems thrive and grow. So why do some businesses that offer superior solutions fail? They can fail because they do not know how to market and present their solutions to potential customers and clients.

Since people buy solutions. It becomes vital to know and understand what solutions you are selling. Ask yourself often; until you know it with great clarity, what solutions am I selling. Once you know the solutions you are selling, knowing how to present them is vital for your business.

Often solutions when broken down can be quite complex and involve a tremendous amount of data, information, science, technology or processes. The real art in selling a solution is to simplify the presentation as much as possible. Why simplify? Because a confused prospect will always walk away.

On this training webinar I will show you the three parts needed to effectively present a solution. The case study I’m using has both a complex problem and a complex solution. I will show you how to simplify the problem and bring in emotion. Then how to present a simplified solution that supports the emotional decision. When these steps are done correctly the prospect will BUY the solution.

If you are serious about building a successful business this is a must see Webinar.

Agenda:
- Successes
- What People BUY — Anatomy of a Solution
- Case Study: Real World Problem, Real World Solution – Simplify and Present
- Q&A

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Getting People to Ask YOU About Your Products or Business – Webinar 01-03-2012

Slides Only

What is the best way to get people to ask YOU about the products you market or the business opportunity you have?

Case Study 1
On the last day of December 2011, I was running on the beach. I meet a complete stranger who was also out running. When I returned home I told my wife I had met another runner on the beach who is interested in our USANA products. I told my wife he was a doctor and a surgeon from Iowa and was 54 years old and visiting Florida for the holidays. I said he requested additional information on the USANA products used by elite and Olympic athletes. He gave me his email on the spot. Fortunately he had an easy to remember email address. My wife Evelyn asked, “How long did you talk to him for?” I said, “3 or 4 minutes”. My wife Evelyn queried further “How can you meet a complete stranger and in less than 4 minutes have them asking you for additional information on USANA products?”

Case Study 2
I meet an elderly gentleman by the name of Agamemnon Pavlides (good thing his nickname is Memo) at the gym in my condo building. We become friends after running into each other at the gym many times. Memo eventually invites me to his condo for coffee. He has an amazing personal history of wealth, exile, poverty, being in the Olympics and ultimately becoming a highly successful business man in Montreal Canada. When I return three hours later from coffee I have a new preferred customer on autoship ordering a health pack and a bottle of Procosa. How did Memo come to ask me about the USANA products and to specifically request the USANA Health pack?

I would much rather be asked about the products I market. Once you are asked what should you say or show them.

This training is all about HOW to get a person to ask YOU about your products or business AND what to show them when they do.

Agenda:
- Team Member Successes
- USANA News
- Getting People to Ask About Your Products or Business
- Q&A

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Develop Presenting Skills – Presenting “The Reset Weight Loss Challenge” – Webinar 12-20-2011

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Develop Your Presenting Skills – Presenting “The Reset Weight Loss Challenge”

There are three major parts to our business.

1) The first part is building relationships and inviting people to look at our business or products.

2) The second part is presenting our business or products to an interested prospect.

3) The third part is training new distributors and educating our customers.

On this training call we will be focusing on the second part, presenting. For those planning to build a BIG USANA business this is a vital skill.

This is an all hands on training call. Two of our team members, Lindsey Lumpkins and Andrea Bogle will be practicing presenting the introduction to the “Reset Weight Loss Challenge” we are launching in January.

This is your chance to be a fly on the wall as Lindsey and Andrea present and Chris Lopez and I give them feedback to improve their delivery. As always audience participation is welcomed and encouraged.

Agenda:
– Team Member Successes
– USANA News
– Develop Presenting Skills – Presenting “The Reset Weight Loss Challenge”
– Q&A

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The Thank You Economy – Why Now is the Time to Crush IT! – Webinar 12-13-2011

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The Thank You Economy – Why Now is the Time to Crush IT!

What is the Thank You Economy? And why now is the time to crush it.

Consider these emerging customer statistics:

- 85% of U.S consumers say they would pay 5 percent to 25 percent more to ensure a superior customer experience.

- 76% of consumers say they appreciate it when companies take a personal interest in them.

- 40% of consumers switch to buying from a competitor because of its reputation for great customer service.

- 55% cite great service, not product or prices as their primary reason for recommending a company or product.

- 66% said that a great customer service experience was their primary driver for greater spending.

We are moving at light speed into a new era where you have to be no less than a customer concierge, doing everything you can to make every one of our customers feel acknowledged, appreciated and heard.

Long term business success is based on customer acquisition, satisfaction and retention.

We will explore how to use “CONTEXT” marketing versus “PUSH” marketing to acquire customers.

We will have several case studies of how to build a relationship and create an emotional connection with your customers.

Come to the call and find out why we as USANA distributors are uniquely positioned to leverage and take advantage of The New Thank You Economy.

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Why an Olympic Silver Medalist and Medical Doctor Trust Their Health to USANA – Webinar 12-06-2011

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One of the keys to building a USANA business is having a strong product belief and understanding what makes USANA different then other products out there. This training will help give you that belief.

This Tuesday’s USANA training call features two individuals with powerful stories.

From the age of 11, Jason Parker dreamed of competing in the Olympics. Jason committed years of his to training to compete. Jason was on track to compete in the Olympics. However, his health consistently failed him and caused him to miss the Olympics 3 times! With the help of USANA Jason was able to compete in the 2006 Winter Games and win an Olympic Medal.

Dr. Sam Young earned his medical degree by serving his country in the U.S. Army. Thru his time in the Army, he’s experienced more than many doctors.

The first ten years he focused on traditional conventional medicine, a family practitioner for a lack of better words. In 1990 Dr Sam did the “first job he was born to do.” That was as a healer in the first Gulf War in 1990-91 working with Soldiers, POW’s and Refugees.

Around 2000 Dr. Sam started having his own personal health crisis. This coupled with watching many people he knew go through similar issues caused him to seek answers outside his medical knowledge. This prompted Dr. Sam to move into new fields of research to figure out solutions and find real answers too many of today’s health issues. USANA is a main part of the solution that he found.

Agenda:
- Team Member Successes
- USANA News
- Jason Parker’s Olympic Story
- Dr. Sam’s Story
- Preview of the Essentials for Life Program
- Q&A

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How to Handle Objections – Webinar 11-29-2011

Slides only

This is a MUST have skill to build a successful business.

Understanding how and why objections arise is the key in handling them.

Just last week one of our team members Shannon received this email response from a prospect she had presented to.

“So, i have scoped out the company and the products and i’m in a bit of shock at the prices. I would never feel right trying to sell a product that I wouldn’t buy. I know supplements and there are very few that I would say any person SHOULD or NEEDS to be taking, most of the ingredients in supplements are found in food. Also multi-level marketing just is not something i’m interested in. Good luck though and thank you for the opportunity.”

How would you respond to this objection?

Would or should you respond to this objection?

What may have created it?

Watch the training and find out what the prospect said after Shannon called him back and went a bit deeper.

AGENDA

* Team Member Successes

* How to Handle Objections

* Q & A

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Stories That Sell… Webinar 11-22-2011

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3 Stories That Sell…

This week’s training will be a totally hands on training!

Andrea Bogle and Lindsey Lumpkins have volunteered to come on the call and tell their versions of the 3 stories that sell.

Here is where you come in.

These stories need to be critiqued. Andrea and Lindsey will be looking for constructive feedback. Feedback in the form of what you liked best and what’s the one thing you would recommend to improve their delivery and/or story.

The power of presenting is taking information and turning it into a story so people can relate to it.

The Three Stories are:
* Dr. Myron Wentz USANA Health Sciences Story
* Your Product Story
* Your Reason for Building a USANA Business Story

AGENDA
* Team Member Advancements, New Team Members, Successes
* 3 Stories That Sell…
* Interactive Live Story Telling & Live Audience Feedback
* Q & A

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Facts Tell ==> Stories Sell… Webinar 11-15-2011

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There is a saying…

“Facts Tell and Stories Sell…”

Oh how true it is!

On this training webinar you will learn how to use stories to introduce people to your products and business.

Learn the three stories you must know to relate to customer and business prospects.

Learning this skill will allow you to present your product and business anytime anywhere.

The power of presenting is taking information and turning it into a story so people can relate to it.

AGENDA

* Team Member Advancements, New Team Members, Successes

* Know Anyone With Aching Joints? – Prospecting With Procosa

* Facts Tell ==> Stories Sell…

* Q & A

George Fox
USANA Health Sciences International Independent Distributor
Premier Platinum Pacesetter
727-437-2107

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The Science of Energy Drinks – Webinar 11-08-2011

Slides Only

The Science of Energy Drinks – Rev Up Your Business with Rev3

On this training call we will be covering how different and unique the Rev3 energy drinks really are. Also covered will be how to use the uniqueness of Rev3 to get more customers and use Rev3 as a gateway product.

Not only will be covering the Science of Energy Drinks on this call. We will be covering The 10,000 Hour Rule.

What is the 10,000 Hour Rule?

The 10,000 Hour Rule when applied is as close as you can get to guaranteeing your ultimate success as a USANA business builder. Do you have a deep desire to have a huge and expanding USANA business and to create a six figure or even a multiple six figure income? The 10,000 Hour Rule clearly demonstrates what it takes to reach the top.

I will also be sharing a subtle but highly effective communication tip. I recently shared this tip with a fitness trainer who was struggling to close clients after a free introductory workout. As soon as he employed this one tip he gained 15 new clients over a 3 month period.

AGENDA

* Team Member Advancements, New Team Members, Successes

* The 10,000 Hour Rule

* The Science of Energy Drinks

* Communication Tip – How to Start a Follow-up Conversation

* Q & A

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